Don’t buy into the myth that the housing market hibernates during the holiday season. We promise there’s still plenty of time to sell successfully!
In fact, a Realtor® Magazine study found that homes listed during winter months sell faster and for more money than homes listed in other months. When a home is priced right and shows well, research suggests that sellers can earn an average of 17% above asking price.
Still not convinced? Check out our top five reasons you should sell this season.
1. These Buyers Mean Business
It’s safe to say that buyers who are willing to brave the cold to find their new residence are serious about their search. They’re highly motivated to make an offer and often need to buy immediately, unlike spring, summer, and fall hunters who typically have more time to look around and explore their options.
2. Holiday Hunters are Happy Hunters
For most, it truly is the most wonderful time of the year. Feelings of joy, generosity, and a longing for a sense of home are at an all-time high. Buying a home is as much of an emotional investment as it is a financial investment, so what better time to tug on those heartstrings than during the holidays? By showing your home decked out in holiday decor, buyers can begin to visualize themselves in the house celebrating their own holiday traditions.
3. ’Tis The Season Of Spending
By the end of the year, people have a clearer picture of their finances and what they can afford based on any end-of-the-year raises or bonuses. They’re also accustomed to spending significant chunks of money on holiday gifts and trips, which can reduce the initial sticker shock of such a large purchase.
4. Low Supply = Sell High
As listing contracts expire around the end of the year, buyers will have fewer options to choose from, which means less competition and a higher demand for your home. This increases the chances of getting your home sold fast and for top dollar. Buyers who wait until spring to list their home risk spending more days on the market and losing thousands of dollars off of a final sale price.
5. Stress-Free Schedules
Contrary to popular belief, the holidays aren’t hectic for everyone. With leftover vacation days to use and a decreased workload, many house hunters have scheduled in tons of time to spare this season. Plus, chilly and dreary Saturday mornings give shoppers more time on their hands to get cozy on the couch and search for homes online.
Ready to sell your home for the holidays? I can help!